Advertising · paid conversion creative

Three converting ads. Built to be tested.

The half of the retainer that drives the leads. Hook-first, offer-forward creative with multi-variant opening frames, labeled and ready to drop straight into the ads manager.

Per month · advertising + branded content$2,000

3Conversion ads
MultiVariant hooks
~20%Of BuildX leads

What you actually get

Short-form ad cuts, testimonial-led conversion creative, and campaign spots.

Case study

BuildX: from literally zero to a sales channel

When I started at BuildX there was no channel. No footage, no audience, no content engine — a construction company that was invisible online. I built the whole thing from nothing: showing up on jobsites, cutting customer stories, and shipping organic social every single week.

0 → 40KOrganic views
0 → 1KSubscribers
~20%Of all leads from social

That is the entire pitch. Not a campaign — a system that compounds. It is the same system the monthly retainer runs for you.

What's involved

Built For Testing

  • Hook-first and offer-forward
  • Multi-variant opening frames
  • One clear call to action
  • Labeled for the ads manager
  • Ready to drop straight into testing

Cut From Real Material

  • Pulled from the same shoot days
  • Customer proof, not stock
  • Formats matched to placement
  • Captions for sound-off viewing
  • Refreshed before fatigue sets in

The Feedback Loop

  • Organic finds the hook
  • Paid scales what worked
  • Iterations on real performance
  • Eleven assets a month is enough to test
  • No guessing between quarters

Included & not included

Included

  • Three conversion ads per month
  • Multi-variant hook versions
  • Full edit, sound, color, and graphics
  • Placement-ready exports and labeling
  • One revision round per creative

Not included

  • Paid media spend and account management
  • Ads manager setup or optimisation
  • Talent, location, or permit fees
  • Licensed music beyond standard catalog
  • Unlimited revisions or reshoots

Rates

Anything outside the standard scope, priced up front.

Add-onUnitRate
Additional creative beyond the monthly elevenPer creative$250
Extra shoot day — added to an active retainer monthPer day$750
Standalone shoot day — capture only, outside retainerPer day$950
Rush delivery — under 48 hoursPer creative+$125
Additional revision roundsPer round$100
Travel beyond 50 miles of the South ShorePer mile$0.70

Month to month, invoiced at the start of each cycle. Full paid and organic rights transfer on delivery. Media spend is billed by the platform directly to you — we make the creative, you own the account.

Get ads that convert

Tell me what you're making. I'll come back with a plan and a number — usually same day.

Ask for a call and I'll send times back the same day.

Prefer to talk now? 774.606.6669

kpweldon1205@gmail.com · kevin.p.weldon@icloud.com